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A concept vehicle or show vehicle is a car made to showcase new styling and/or new technology. They are often shown at motor shows to gauge customer reaction to new and radical designs which may or may not be mass produced. General Motors designer Harley Earl is generally credited with inventing the concept car, and did much to popularize it through its traveling Motorama shows of the 1950s.
Concept cars never go into production directly. In modern times all would have to undergo many changes before the design is finalized for the sake of practicality, safety, the meeting the burden of regulatory compliance, and cost. A "production-intent" vehicle, as opposed to a concept vehicle, serves this purpose. They are also known as prototype cars, but should not be confused with prototype race cars such as the Le Mans Prototype.Concept cars are often radical in engine or design. Some use non-traditional, exotic, or expensive materials, ranging from paper to carbon fiber to refined alloys. Others have unique layouts, such as gullwing doors, 3 or 6 (or more) wheels, or special abilities not usually found on cars. Because of these often impractical or unprofitable leanings, many concept cars never get past scale models, or even drawings in computer design. Other more traditional concepts can be developed into fully drivable (operational) vehicles with a working drivetrain and accessories. The state of most concept cars lies somewhere in between and does not represent the final product. A very small proportion of concept cars are functional to any useful extent, some cannot move safely at anything above 10 mph.
Inoperative "mock-ups" are usually made of wax, clay, metal, fiberglass, plastic or a combination thereof.
If drivable, the drivetrain is often borrowed from a production vehicle from the same company, or may have defects and imperfections in design. They can also be quite refined, such as General Motors' Cadillac Sixteen concept.
After a concept car's useful life is over, the cars are usually destroyed. Some survive, however, either in a company's museum or hidden away in storage. One unused but operational concept car that languished for years in the North Hollywood, California shop of car customizer George Barris, Ford Motor Company's "Lincoln Futura" from 1954, received a new lease on life as the Batmobile in the Batman series that debuted in 1966 on the ABC Television Network.
In the United States, the term "dream car" (a common US name for concept cars until the 1970s) is often used historically to refer to concept automobiles of the 1950s and 1960s.Kia Motors Corporation (KMC) was founded in 1944, is Korea's oldest manufacturer of motor vehicles and is now a division of the Hyundai-Kia Automotive Group. Over 1.5 million vehicles a year are produced in 13 manufacturing and assembly operations in eight countries which are then sold and serviced through a network of distributors and dealers covering 172 countries. Kia today has over 42,000 employees worldwide and annual revenues of over US$14.6 billion. It is the major sponsor of the Australian Open and an official automotive partner of FIFA – the governing body of the FIFA World Cup. Kia Motors Corporation's brand slogan is "The Power to Surprise".Kia Motors America
Kia Motors America (KMA) is the American sales, marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 755 dealers throughout the United States. For 2008, KMA recorded its 14th consecutive year of increased U.S. market share. In August 2009, Kia was the 8th-best selling automotive brand in the United States, outselling makes like Chrysler and Mazda.
In November 2009, Kia started production at the first U.S. Kia Motors plant, Kia Motors Manufacturing Georgia in West Point. The facility is building the 2011 Kia Sorento crossover vehicle and the 2012 Kia Optima sedan.